State Wide Membership Drive Training - Open to ALL Members!
- Discovery and Orientation – HBAs will participate in an initial discovery process to identify usual membership activities (e.g., events, programs, budgets, etc.) and our current value proposition.
- Recruitment - NAHB will deliver a 4-hour onsite training before membership drives across our state kick off. Training will provide our recruiters with the tools to identify ideal prospects and talking points on how best to frame "the ask" and close the deal.
- Onboarding and Retention – We will learn about successfully-proven retention strategies during drive training to onboard and orient new members to the association.
- Membership Drive Resources – NAHB will provide ready-to-use resources to support local associations hosting a 48-hour membership drive as part of the statewide campaign.
This is a unique level of guidance and support from NAHB, making our commitment to the trainings just as important. As a Local we need to participate to the best of our ability and get the most out of this opportunity. Our drives will be fun and competitive! This is something you will not want to miss.